Innomentarium participated in Medica 2019 in Düsseldorf, Germany from 18 – 21 November. It is one of the world’s largest regularly organized fairs in the field of medical technology. In four days there were a total of 121,000 visitors to the fair from 17 different countries.
“This was the first time we have participated in Medica as a company. We went to the fair on a very short notice, just a few weeks, when a place for a stand next to Finnish Hur Oy became available, and they offered it to us”, says Innomentarium CEO Jouni Ihme.
“I have personally attended Medica many times. The exhibition event continues to be very useful and rewarding for people working in the industry; it is a great way to stay informed on trends in the healthcare market and other trends, too”, says Mr. Ihme.
At Medica, Innomentarium presented FeniX, its digitization solution for mammography machines, which was launched at the end of last year. In addition to Mr. Ihme, Marketing Assistant Juho-Pekka Röpelinen also represented Innomentarium at the event. He says he learned a lot during the week at the exhibition – about the industry as well as the company itself.
“Medica was a very rewarding and a truly educational experience for me personally. It was great to attend the fair with Jouni in particular because I was able to learn a lot of new things about Innomentarim and the field”, Röpelinen says and continues:
“I was a little surprised by the large number of people attending the fair, but people were in a very good mood the whole time. It was nice to have conversations with industry professionals in a pleasant and easygoing atmosphere.”
Röpelinen says that Innomentarium’s participation at the fair went well. He is particularly pleased with the work they did in preparing for event, as it contributed to Innomentarium’s getting a handful of potential new partners through participating at Medica.
“As a result of discussions that were arranged in advance, we were able to record about ten new viable partners in the future for further discussions. Participation in the trade fair can be called worthwhile”, Röpelinen concludes.
The next time Medica will be held will be from 16 – 19 November 2020 in Düsseldorf, Germany.
For more information about the fair:
For more information about Innomentarium’s Fenix: